In this age of the Internet, business ideas on the Web have gained momentum (if we do say so ourselves). Even the film industry has launched a first – the first online movie festival. Babelgum, a European internet firm which operates an interactive Web portal, launched the very first online Babelgum Film Festival, spearheaded by independent film director Spike Lee, who was behind films like Malcolm X and Inside Man. The winners will receive almost 20,000 Euroes at an awards ceremony shown on the sidelines of the recently concluded Cannes Film Festival. Providing opportunities for budding filmmakers, over a thousand entries from 86 countries joined in. At least sixty per cent of the content had been conceived for the small screen, staying true to the shifting media landscape from traditional mediums like TVs onto mobiles and laptops. Thousands of viewers participated, with the winners being chosen through votes and members of the jury. At Cannes, Lee announced the winners that symbolized a generation of new filmmakers and new and original content – Italian Andrea Lodovichetti won the Looking for Genius Award for Sotto Il Mio Giardino, while the Best Animation Award went to France’s Remy Schaepman for Quidam Degomme. A film about AIDS in Greater – Defeating Aids by Emanuel Exitu won for Best Documentary, Without Words by Brian Deane for Social/Environment Award, while best music video award went to Mouthface by Antonin de Bemels from Belgium, and the best spot/advertising award went to the Pocket Crossborder by Ambroise Becchio of France. “We're talking about a new era in film-making here,” says Spike Lee at the awards ceremony. “I've viewed some very strong films in this competition. The Babelgum Online Film Festival has provided the opportunity for young film-makers to put their work in front of a global audience and to get feedback. Feedback is a healthy thing, whether it’s positive or negative. I can testify to that. From my experience you actually see more experimental, interesting stuff online than you do on TV or in theatres. That's because you're free to do what you want. It's not like you've got some suit or studio boss breathing down your neck. You might not have much money, but you do have the final cut.”
|